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Making Sense of Randomness: Implicit Encoding as a Basis for Judgment

By Ruma Falk and Clifford Konold · Study

Type
Study
By
Ruma Falk and Clifford Konold
Journal
Psychological Review
Source
Psychological Review
Published
1997

Shows that people see structure and pattern in random sequences, and that this is the perceptual root of the feeling that coincidence means something.

Ruma Falk and Clifford Konold's "Making Sense of Randomness" (1997, Psychological Review) gets at the perceptual root of the whole topic: people do not experience randomness as random. Given a sequence of coin flips or a field of dots, the mind finds structure, runs, and pattern.

That finding is the foundation of the apophenia explanation. The feeling that a coincidence "means something" is not a failure of reasoning so much as a feature of perception — the brain encodes the world as structure, and only later does statistics tell us the structure was noise. The paper explains why the feeling is so compelling, and why it is so often wrong.

The meaning

The study explains why the feeling of pattern is so compelling — it is built into how perception works.

The skeptic

It demonstrates that the "pattern" people report in coincidences is generated by the perceiver, not the world.

About the research

Psychologists who study how people perceive and misperceive random sequences.

Key takeaways

researchstudyskepticapophenia
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